Maharishi has been a Superego favorite for a long-time: offering "Pacifist Military" inspiration on sustainable fabrics and technology, Maharishi blends clean and minimalistic style with high-grade technical design. The Camo Luna is one of their iconic prints and they've teamed up with G-Shock to release limited watches featuring it. Check out part II of a three part installment of creative...
On March 8th, Quince Imaging and the Cleveland Cavaliers introduced a new state of the art 3D court projection to the NBA. With this technology they can project video highlights and also make it seem that the court is shifting and changing right before your eyes. It sucks that a crappy team had to introduce this technology, but hey maybe...
Last night, Hot Music Pro held its inaugural producer competition in Boston upstairs at the Middle East Lounge. Hosted by Latrell James, 12 producers went head-to-head with their reggae inspired remixes and mashups in front of a panel of three judges with musical backgrounds and industry experience as well as a vibrant audience. Participants included Evilldewer, H Brookz, Dan Mac,...
I had the honor of seeing an Audubon performance in Brooklyn some months ago, and I can say his grind on the MTV show "Washington Heights" definitely translates to his real life. His music is on point, his performances are top notch, and when put on the spot by DJ Enuff he holds his own. Peep the latest from Audubon,...
Mikey T does an interview with Chung Cvrtier while he's workin in the studio. The very driven Chung has a flow to be feared; he's a Lower East Side Manhattan native turned Miami rapper, and has been making a lot of noise on the hip-hop scene; stay tuned for the latest. Be on the look out for an exclusive Superego Interview...
This what we all been waiting for aint it! The Human Serviette brings his supernatural interviewing abilities to the homie Schoolboy Q. Q keeps it real with Nardwuar, "I aint no rapper cuz, I just tell you what it is". One of the stand out moments is when Schoolboy Q rolls a huge joint on camera using 40 year old...
Education pioneer and Roeper School co-founder Annemarie Roeper explores the nature of identity and self in her book “I” of the Beholder. In it she put words to the vastness and mystery of our outer and inner world. In her book are the blueprints that resonate with Superego’s brand mission: “We strive to carve out a place that is known,...
The iconic silhouette of the Air Max has changed the sneaker landscape over and over again. From the Air Max 90's to the Air Max 360 and most recently the Air Max Lunar, the tradition continues. First introduced in March 26, 1987 as the Air Max 1, creator Tinker Hatfield and then designer now-CEO Mark Parker are commemorating with the release of...
"Nas, I analyze, drop a jewel, inhale from the L. School a fool well, you feel it like Braille, it aint hard to tell". Nas celebrates his timeless bars in a 20th anniversary remix.
The Scandinavian brand has been a favorite of Superego for a long time. Since it's inception in 2010, A Question Of has been making sustainable style a simple choice through clean and minimalistic design. Known for their use of organic materials and quality across the board, it may just be a question of whether you have enough euros to don...
Have you ever looked at your watch and wished you had the solar system there? Yeah, neither have we. But the watch gods at Van Cleef & Arpels thought you could use the upgrade with their Midnight Planétarium Poetic Complication And don’t look to try to find the standard minute- hour configuration either. The six planets here rotate around...
The highly anticipated “Oxymoron” finally dropped and is now in stores. Q’s first major label debut sold 139,000 copies and debuted at No. 1 on the Billboard albums chart. We’re just glad he’s selling more than 2 Chainz, proof for some that the industry is coming back to its senses. For the first time though, Q had to compromise as...
